As part of the Shire's ongoing commitment to provide accessible and sustainable local townships the need for the Shire to improve the management of parking in Sorrento has been investigated.
In March this year, as part of investigating options to improve the parking management in Sorrento, we invited stakeholders and the community to have their say on options to increase parking in Morce Avenue (four options consulted on), improved wayfinding and car parking time limits.
Through community consultation we received 352 pieces of feedback. Key themes were:
- 68% of respondents supported the need for more parking in Sorrento during peak times.
- Those who opposed more parking in Sorrento gave the following reasons:
- peak demand is seasonal and only occurs for a short period of the year
- more parking will attract more traffic and cause more congestion
- do not want to remove trees/vegetation and have impact on environment. - Morce Avenue car park - Option 4 was preferred by 36% of respondents as would provide the most additional parking spaces. Options 1 and 2 both received 26% of the vote as they were more cost effective and having minimal environmental impact, amenity, town character and vegetation.
- The majority of respondents supported the introduction of mixed time limits to improve turn over with 60% preferring a 2P restriction.
- 78% supported the introduction of wayfinding signage to assist visitors in locating Morce Avenue car park.
This feedback helped shape these potential options for improvement.
Revised proposed plan of upgrades to Morce Avenue car park.
We received extensive feedback, from locals, businesses and visitors, on the plan options in March 2025. Taking this into account and ensuring we addressed the loading requirements for Morce Avenue businesses, we revised the preferred plan. If implemented this will provide and additional 95 parking spaces.
In response to feedback on restrictions, we propose the 1P on-street parking, within the Ocean Beach Road commercial area and adjoining streets (as seen in yellow in the below plan), all becomes 2P. Also parking within the Morce Avenue car park to be a combination of 3P and all-day spaces.
The proposed changes will not impact existing short-term parking and disabled car parking spaces currently available on Ocean Beach Road.
Map of proposed changes to restrictions.
We are proposing to install wayfinding signage for Morce Avenue car park at key intersections throughout the activity centre.
As part of our ongoing investigations into increasing parking space availability in Sorrento, we are looking at introducing angled parking along 190 metres on one side of Hotham Road (adjacent to David MacFarlan Reserve). This will deliver a total of approximately 46 parking spaces an addition of 19 spaces from current parallel parking.
The addition of angle parking along Hotham Road can be easily implemented on this wide local street with minimal impact on passing traffic. With the street’s relatively low traffic volumes and speeds, angle parking will provide a safe and convenient option for residents and visitors.
This cost-effective option can be implemented immediately, increasing parking supply in the area as identified in the David Macfarlan Reserve Master Plan.
Map of proposed are to investigate for angled parking on Hotham Road.
Have your say
We’d love to know what you think of the new proposals.
